seo difficulty how to find out people. how to improve our website?
I started doing (what would become known as) SEO as part of a wider set of ‘web promotion’ activities as a website builder in 1995. By 1996 I was doing more promotional work than web design, and by 1997 (the year SEO finally got that name) I’d shut down the design side of my business completely to specialize purely in website promotion and online marketing.
I explain this so that you can understand that I have 28 years of experience, and thus might understand the enormous importance of me telling you that I have been learning continually, ever since and through those 28 years.
SEO isn’t something you actually learn from an article, or an entire blog, or even a handful of the hundreds of books on the topic. You can learn many things from books and websites, but you will need to personally verify every single one of those things to ensure they are still accurate today (or even if they were never accurate at all).
That’s one (of several) reasons why despite ChatGPT having read huge amounts of documents, it has none of the experience needed to know the difference between the hundreds of popular myths, and the things that actually matter today, some 2 years after the addition of the last files in its training sources.
If you want to learn the basics of SEO, well, let me tell you what I have always considered the basic level of knowledge and experience to even be called a Junior SEO (rather than a complete novice and trainee) - 3 years experience of doing SEO on multiple sites in different markets/verticals. That’s how hard it is to learn, and how long it takes, just to be competent to do SEO as a service, able to work to an SEO strategy (but that Strategy will come from a senior SEO with years more experience, and of dozens if not scores of sites).
So, with all that said, you can dabble and experiment for a few years, reading every source you can find, see what works, and what harms your site, to learn the trade. Or, you can hire someone that has already done that and gained that knowledge. There are literally thousands of SEO agencies that are easy to find (if they aren’t, why trust them to make your site more visible than theirs?).
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If you’re trying to figure out how hard it is to rank for certain keywords, the best place to start is with tools like Ahrefs, SEMrush, Ubersuggest, or Moz. These give you a keyword difficulty score and also show who’s already ranking on page one. It’s helpful to check what kind of content those top sites have, how many backlinks they’ve built, and how strong their domains are overall.
You can also just Google the keyword and see what shows up. If you’re seeing big sites like Wikipedia, Amazon, or government pages, that usually means higher difficulty. But if the results include forums, smaller blogs, or low-authority sites, that’s a good sign it might be easier to rank.
To actually improve your website’s SEO, focus on making your site faster, mobile-friendly, and secure (HTTPS). Use your main keywords naturally in page titles, headings, and URLs. Create helpful content that answers real questions, and update it regularly. Internal linking also helps a lot, and make sure your images are optimized too.
If you’re running a local business, don’t forget about local SEO, setting up your Google Business Profile, collecting reviews, and making sure your business info is consistent across the web can make a huge difference.
Lastly, backlinks still matter. Reach out to relevant blogs, directories, or local websites to get listed. every quality backlink boosts your chances of ranking higher.
Let me know if you want tool suggestions or a quick SEO audit tip!
SEO difficulty, commonly known as keyword difficulty, measures how hard it is to rank for a particular keyword on search engines. To improve website SEO, it’s crucial to choose keywords with an appropriate difficulty for your site’s authority and follow best practices for content and technical optimization
Hi everyone — I saw the discussion about SEO difficulty and strategies to improve ranking. I’d love to share a few thoughts and hear others’ take:
- How do you balance targeting high-volume keywords vs. lower-difficulty ones?
- What technical fixes (site speed, schema, mobile optimization) have you found most effective?
- Any tools or case studies that really moved the needle for you?
I’ve been following this thread on SEO and keyword optimisation, and I completely agree that the right tools and strategies make a big difference. As someone managing SEO for blogs and client sites, I’ve found that balancing keyword research with content intent is key. Tools like Ahrefs or Ubersuggest help, but crafting genuinely valuable, long-form content around user intent tends to outperform keyword stuffing every time. Curious to know — what’s been your most effective content strategy lately for improving organic reach?
Agreed! Focusing on user intent works best. In-depth guides have been the most effective for organic reach lately.
Hi everyone, I’ve been reading through this thread on SEO Search Engine Optimization and found the discussion around keyword strategy really insightful. I’m diving into how long-tail keywords can boost organic traffic for niche topics and would love to hear your thoughts. Would love to explore how others are using keyword strategy effectively in 2025.
I’m exploring keyword difficulty and how to boost website SEO effectively. I’ve found that checking who’s ranking on page 1, improving site speed, mobile-friendliness and getting quality backlinks really move the needle. Would love to hear what tools you all use for this — I’m leaning towards Ahrefs or SEMrush.